Page 9 - ABFRL SUSTAINABILITY REPORT 2016-17
P. 9
ABFRL
SUSTAINABILITY
REPORT /
It has a bouquet of brands to cater to all segments and a world-class shopping experience at our retail format
sensibilities. A seven million Greencard membership like The Collective - India's largest multi-brand retailer
bears testimony to Pantaloon's brand leadership and of international brands. Our brand portfolio also
the overall experience it creates for the customers. includes People - India's rst fashion youth brand.
India's robust economic performance and young While we celebrate our leadership
working population has led to rising incomes which,
combined with increasing global exposure, are position in the fashion segment and
empowering many latent wants to morph into demands. continue to grow our brand equity and
We have met those aspirations by launching the
following international brands for Indian consumers: consumer base, we are always working
The iconic fast-fashion brand Forever 21 , British luxury towards giving back to the environment
clothing brand Hackett London , the sophisticated and through 'Re-Earth' our sustainability
quirky Simon Carter , and the global lifestyle brand Ted
Baker. These are complemented with philosophy.
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