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| SOCIAL PERFORMANCE |
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| Encouraging Sports & Theatre |
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| Mahindra United |
| The association of Mahindra with football goes back four and a half decades. A club which started as a simple set up way back in 1950, has certainly come a long way - from a club with just a few games and a few amenities to an establishment, running a professional team and offering high quality facilities, incentives and allowances. |
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| The year 2009-10 saw one of the prominent personalities of Indian football, Henry Menezes returning to the Mahindra United fold as Deputy General Manager. The former international goalkeeper was reinstated along with astute Englishman David Booth as Chief Coach with the prime objective of taking the club to next level. |
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| Mahindra United, which had retained the nucleus of their side from last season, started off brightly by performing well in their season opener, the IFA Shield, where they remained unbeaten before making it in to the semi-finals of the prestigious Durand Cup and also performing creditably in the ongoing I-League - the country’s premier tournament. |
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| In the process of rebuilding the team, Mahindra United at the start of the season released nine players including two foreigners and one PIO. It made some quality signings by adding Svetozar Mijin from Serbia as their attacking mid-fielder and Muritala Ali of Nigeria who plays up front. |
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| Having a ten-match unbeaten run in the first leg, Mahindra United have remained firmly in the title race with just four matches remaining. With the quality of players they have, Mahindra United aims to make a strong finish to their campaign in their pursuit of gaining the honours. |
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In 1962 the
Mahindra & Mahindra Allied Company Sports Club came into being to serve the growing demand for a Mumbai based sports club. In 2000 it was renamed, Mahindra United and underwent a total revamp turning the Orange Brigade Red |
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Eight players of Mahindra United (Subashish Roy Chowdhury, Mohammad Rafi, Steven Dias, Debabrata Roy, N.P. Pradeep, Sushil Kumar Singh, D. Ravanan & Denzil Franco) were a part of the national camp for the 2011 Asian Cup and AFC Challenge Cup. These players were also a part of the National team that won the Nehru Gold Cup, South Asian Football Federation Game and have played an instrumental role in India’s selection in the 2011 Asian Cup to be held in Qatar. |
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On account of an impressive performance, striker Mohammed Rafi was honoured by being selected in the 22-member list of probables and will take part, for the first time, in a senior national camp held for the preparation of the World Cup qualifiers and the AFC Asian Cup 2011. |
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